Publication Date

1994

Degree Name

MA in International and Intercultural Management

First Advisor

Max Hess

Abstract

This product was developed in response to a request by Robert Chase, Director of SERRV Handcrafts. Founded in 1950, SERRV is one of the oldest and largest of a growing number of Alternative Trade Organizations (ATOs). SERRV is a non-profit program of the Church of the Brethren and a member of the International Federation for Alternative Trade. According to their mission statement, "The purpose of SERRV is to promote the social and economic progress of people in developing regions of the world by purchasing and marketing their handcrafts in a just and direct manner." SERRV imports and markets more than 2,300 products from 180 cooperatives and self-help groups in 35 developing nations and economically depressed regions of the United States. SERRV products are retailed in a variety of ways including: 3500 church and community groups in all 50 states, SERRV owned stores in Maryland and New York City, national church and non-profit organization conferences, SERRV direct mail spring and fall catalogs, and catalogs produced by other non-profit organizations.

Disciplines

Ethnic Studies

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